Since 2010 Active Minds has been researching, designing and developing activity products to assist people with dementia in leading active, engaging and fullling lives - enjoying activities that are meaningful to them.
Active Minds was set-up as a social business with a mission to create positive, well-made, human-centred and evidence-based activity products and games with an ambition to offer more people a better quality of life.
Our award winning Complete Kit contains a wide range of evidence-based and tested resources specifically designed to engage people with dementia. Supporting all members of the team to deliver spontaneous activity sessions and evidence person centered care.
Active Minds is a company built on years of research and personal experience. A close working relationship with Barchester Healthcare and Kingston University has allowed Active Minds to bring together knowledge, experience and research to create some unique activity products and games designed for people with dementia.
Social Impact Report
Active Minds continually measures its social impact to establish the benefits our activity products are having on the lives of those living with dementia. We use this data to continue making improvements to our products and development process.
We have pledged to create 100 products to support people living with dementia by 2018. To make sure all future products are of the greatest quality and fit for purpose, we needed to call on people who know best…its customers! As a first step on this journey, we held an innovation day and invited customers from across the UK to join in and have their say.
Dementia can affect each person in a different way and someone’s experience of living with the condition can be prepared for, but not predicted. Dementia is a largely progressive disease and it tends to be viewed in terms of early, middle and late stages. It can be useful to research the stages and be mindful of what they can entail, but because of the different ways dementia affects each person, focusing on the present needs of someone living with a condition is recommended.
Music can have a profoundly stimulating effect on people living with dementia and it can help them to express themselves, communicate with others and reminisce. Listening to favourite songs and new music can help stimulate cognitive processes by tapping into the creative parts of the brain. Music allows a meaningful connection to the past and opens up a way of using songs to associate with particular memories, people and places.